Our story
One name. A character all its own.
It starts with curiosity.
Varenn is a wine and gin brand built around discovery: an interest in flavour, a love of expressive design, and the belief that a distinctive character can bring them together.
Wine and gin have different stories to tell. Under the Varenn name, they share a single creative direction — considered, individual and open to possibility.
The blue cat.
Our visual signature is an abstract blue cat. Its steady gaze, deep blue brushstrokes and flashes of gold express the spirit of Varenn: curiosity, independence and quiet confidence.
It is a piece of art that gives our world its colour. From the first impression to the smallest detail, that identity runs throughout the brand.
The next chapter.
Our Art Collection begins with Resonance, a 2023 Shiraz from Adelaide Plains and Barossa. Its desert-inspired artwork adds a new expression to the Varenn story. Our gin range remains in development, with release details to follow.
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